Shopify, WooCommerce and B2B eCommerce

The eCommerce agency that builds your store, then grows it.

Shopify, WooCommerce and B2B platforms, plus the SEO, paid media and email that turn them into revenue.

A 30 minute call with Jake or Matt. No sales team, no pitch deck.

Certified partnerShopify PartnersKlaviyo PartnerGoogle Partner
The Rococo Digital team working together in the Arundel office
5.0 from 50+ Google reviews
Client results

Growth you can measure.

£140k£360k

Monthly revenue in 12 months for Beauty Works.

Clients and partners

Trusted by ambitious eCommerce and B2B brands.

We work alongside growing businesses that need more than disconnected marketing services.

Mud FoodsTender Leaf ToysNetworks CentreThreadBear DesignD2F FitnessFabLittleBagAltra FitSindy
Christian Barrington, owner of Mud Foods, holding a tray of pies

“They never once said, ‘that can’t be done’.”

“Working with Rococo has been a revolution. They’ve been dynamic, inspiring and fun to work with and they’ve delivered on every aspect of the brief, but the one thing that has impressed me most is that they never once said, ‘that can’t be done’ rather, their attitude is ‘leave it with us, we’ll find a solution and make that work’.”

Christian Barrington, Owner, Mud Foods. Headless Shopify build.
Why growth stalls

Your platform and marketing should not be working in separate rooms. Most businesses do not lack activity. They lack one accountable plan connecting technology, traffic, conversion, retention and data.

Traffic without conversion

More visitors do not create growth when the customer journey is leaking revenue.

Technology slowing progress

Poor platforms, integrations and development bottlenecks restrict what marketing can achieve.

Channels working in silos

SEO, paid media, email and development underperform when separate suppliers pursue separate priorities.

Reporting without decisions

Dashboards are only valuable when they lead to clear commercial action.

Rococo brings those parts together around the commercial outcomes that matter.

How we work

From diagnosis to compounding growth.

Every action has a purpose, an owner and a measurable outcome.

01

Discover

We get under the skin of your business: the model, goals, customers, data and constraints.

02

Diagnose

We audit your platform, channels, funnel and reporting to find what’s actually limiting growth.

03

Prioritise

We turn that into a ranked roadmap, the biggest commercial wins first, not just a list of activity.

04

Build

We deliver the platform, campaigns, content and systems properly, led by senior specialists.

05

Optimise

We measure everything against revenue, test our assumptions and improve continuously.

06

Scale

We double down on what works, cut what doesn’t, and compound the gains over time.

B2C and B2B

Built for complex eCommerce growth.

As a UK eCommerce growth agency, Rococo connects Shopify, B2B platforms, performance marketing, lifecycle strategy and systems integration around the commercial activity required to scale.

A child playing with a Tender Leaf Toys dolls house, a Rococo eCommerce client

B2C eCommerce Selling to consumers

For brands selling direct to the public, where every visit needs to convert and every customer should come back.

  • Shopify and Shopify Plus
  • Conversion-led UX
  • Shopify SEO and paid acquisition
  • Email and lifecycle marketing
  • International expansion
  • Retention and customer value
The Networks Centre warehouse, a Rococo B2B eCommerce client

B2B eCommerce Selling to other businesses

For manufacturers, distributors and wholesalers selling to trade accounts, where ordering has to be fast, accurate and self-serve.

  • Bespoke customer portals
  • Account-specific pricing
  • Trade and wholesale journeys
  • CRM and ERP integrations
  • Complex catalogue structures
  • Lead generation and account growth
Jake Boase and Matthew Jones, directors of Rococo Digital, in the Arundel office

Both directors on every account.

The people you meet on the first call set the plan and stay on the work. No handover to juniors after the pitch.
Jake Boase, strategy and growth at Rococo Digital
JakeStrategy and growth
Matthew Jones, technical and delivery at Rococo Digital
MattTechnical and delivery
Bonnie Swann, lead designer at Rococo Digital
BonnieLead designer
Luke Knight, digital marketing at Rococo Digital
LukeDigital marketing
Ryan Brundle, paid media at Rococo Digital
RyanPaid media
Tobias Gillott, analyst at Rococo Digital
TobiasAnalyst
A note from us

You will deal with us, not an account manager.

We set up Rococo to work the way we would want an agency to work for us. One of us is on your first call, one of us sets the plan, and we both stay involved for as long as we work together. If something is not working, you will hear it from us first.

Jake and Matt

Jake Boase

Director, strategy and growth

Jake sets the plan for each client and works directly on SEO, content, paid search, email and conversion, as well as the creative direction behind website builds.

  • Growth strategy
  • SEO and content
  • Paid search and email
  • Conversion and UX

Matthew Jones

Director, technical and delivery

Matt makes the platform decisions and oversees every build, from Shopify, Shopify Plus and WooCommerce stores to B2B trade portals connected to ERP and stock systems.

  • Platform choice
  • Builds and migrations
  • Integrations
  • Speed and stability
Ways to work with us

Choose the right starting point.

Choose the right level of support for where your business is now, from strategic audits to platform projects and ongoing growth partnerships.

Ongoing Growth Partnership

From £4,000 a month

An embedded senior growth team connecting your platform, SEO, paid media, email, CRO, development and reporting around one commercial roadmap.

Best for: Established businesses needing consistent strategic direction and delivery.

Explore Growth Partnerships

Website and Platform Projects

From £20,000

Growth-focused Shopify development, websites, B2B portals and digital platforms built around performance, conversion and long-term scalability.

Best for: Businesses whose current platform is limiting growth.

Explore Platform Projects

Growth Strategy and Audits

Fixed proposal after a call

A focused commercial audit that identifies what is limiting performance, where the largest opportunities sit and what should happen next.

Best for: Businesses that need clarity before investing further.

Explore Strategy and Audits
Why choose Rococo as your eCommerce growth agency?

Why clients bring Rococo into the room.

We are a small, senior team in Arundel. The people you meet on the first call are the people who do the work, and we would rather keep clients with results than with contracts.

The Rococo Digital team in a strategy meeting in the Arundel office

Directors on every call

Jake or Matt is in every strategy session and monthly review, not just the pitch.

Built in-house in Arundel

Design, build and marketing are done by our own team. Nothing is passed to an offshore build team.

Fixed proposals, rolling retainers

Projects are priced as fixed proposals after an audit, and retainers roll monthly. We keep accounts with results, not contracts.

Strategy before activity

We start with your commercial goals and plan the work back from them, not the other way round.

One plan, not parallel campaigns

Your site, SEO, paid and email run as one joined-up plan, owned by the same people.

Plain-English reporting

A monthly review that covers what moved, why it moved and what we are doing next.

get in touch

Tell us a little about your store.

A few quick details help us point the conversation in the right direction. We reply within one working day, and the first call is a focused 30 minutes with a senior member of the team, not a sales pitch.

Prefer to skip the form? Book a Growth Call directly.

Name

Insights for Better Digital Growth

Explore practical thinking on websites, eCommerce, SEO, paid media, AI, automation and digital strategy for businesses that want to grow with more clarity.

Questions

eCommerce growth agency FAQs

Clear answers to the questions businesses ask before choosing Rococo as their website, eCommerce or digital growth partner.

Who is Rococo best suited to?

Rococo is best suited to ambitious eCommerce, B2B and service-led businesses that are ready to invest properly in their website, digital marketing and long-term growth.

We are a strong fit for businesses that have outgrown basic websites, reactive marketing support or disconnected digital activity.

What does a UK eCommerce growth agency do?

An eCommerce growth agency connects your platform, acquisition, conversion and retention activity around measurable commercial outcomes. Rococo combines senior strategy with Shopify, B2B development, SEO, paid media, email, CRO and automation.

Do you work with US and international brands entering the UK?

Yes. Supporting US eCommerce and DTC brands entering the UK and European markets is one of Rococo’s specialist areas, and one of the three sectors where we do our strongest work. We also support other international brands that need a UK digital partner to improve local search visibility, adapt their website and build a stronger UK growth strategy.

Launching a US brand into the UK isn’t simply a matter of redirecting traffic or duplicating a Shopify store. The buyer behaviour is different, search intent and language are different, payment expectations and pricing conventions are different (VAT-inclusive pricing, GBP, free returns expectations), the regulatory landscape is different (UK GDPR, consumer rights, advertising standards), and the competitive landscape, particularly in organic search, works on different ranking signals.

We handle UK market entry as one integrated engagement covering the platform, the localisation and the performance marketing. That typically includes localising or rebuilding the eCommerce store for the UK market, structuring product and category pages for UK SEO, setting up UK-specific paid media campaigns on Google and paid social, adapting email and lifecycle flows for UK consumer behaviour, and building the analytics and attribution to track UK performance separately from the US business.

Most of our US-to-UK engagements start with a Growth Strategy & Audit to map the opportunity properly before committing to a build or retainer. From there, the engagement usually combines a Website & Platform Project (to get the UK store right) with an Ongoing Growth Partnership (to drive and scale UK traffic and revenue).

If you’re a US eCommerce brand exploring the UK market, the best next step is to book a Growth Call so we can understand your current situation, your goals for UK entry and where Rococo can add the most value.

Can Rococo manage our entire marketing strategy?

Yes, we specialise in integrated marketing.

That means we connect SEO, PPC, Paid Social, Email, and Web Development into a single strategy that supports your wider business objectives. This unified approach ensures consistent messaging, reduced wasted spend, and a marketing engine that scales.

The biggest gains usually come when every channel is aligned under one strategy and one set of commercial targets, rather than run as separate campaigns.

How much does it cost to work with Rococo?

Costs depend on the level of support required.

As a guide, website and eCommerce projects start from £20,000 and ongoing growth partnerships start from £4,000 a month, rolling monthly. Every project gets a fixed proposal after a growth call and audit, rather than an estimate that grows.

The best next step is to book a growth call so we can understand your goals and recommend the right approach.

Can you work with our existing in-house team?

Absolutely. Many of our clients have in-house marketing teams that need specialist support. We can act as your outsourced SEO team, PPC specialists, or development partners, working seamlessly alongside your existing staff. We’re collaborative by nature and integrate easily with in-house teams, agencies, or freelancers you’re already working with.

Let’s build what’s next.

A 30 minute Growth Call with Jake or Matt. No pitch deck, just a clear view of where your next stage of growth comes from.

Based in Arundel, West Sussex. Working with brands across the UK and beyond.