WooCommerce SEO agency for stores ready to rank and sell

A WooCommerce SEO agency grows the organic sales of a store built on WordPress and WooCommerce. That means controlling filter and tag URLs, turning category pages into landing pages, setting up product schema and speed properly, publishing content that supports the categories, and reporting on the revenue organic search brings in. Rococo also makes the changes in the store itself, rather than handing over a list.

Yes, when it is set up well. Because it runs on WordPress you control every URL, title, template and line of copy, and content and shop live on one domain. The catch is the defaults: filter, tag and archive URLs are crawlable, plugins can output duplicate schema, and speed depends on your hosting and plugins. Fix those and WooCommerce is as capable as any platform in search.

Ongoing WooCommerce SEO retainers start from £4,000 a month, scoped to the size of your catalogue, how competitive your categories are and how much needs building. A one off WooCommerce SEO audit and roadmap is quoted separately at a fixed price.

Most stores see meaningful movement in three to six months of consistent work. Filter, schema and speed fixes often show sooner, and category rankings and authority build steadily on top.

Yes. Every engagement starts with one: a full crawl, Search Console and GA4 baselines, a review of plugins, schema and hosting, filter and indexation checks, category and content gaps, and a roadmap ranked by expected organic revenue. You can also buy it on its own at a fixed price, with the fee taken off your first month if you move to a retainer.

Mostly not. Most filter combinations are thin copies of a category and should be canonicalised or kept out of the index. The exception is a combination people search for, such as a colour or material within a category, which deserves a proper landing page with its own copy. The filter check above shows how many combinations your catalogue can create.

Yoast SEO, Rank Math and All in One SEO all work well with WooCommerce. What matters is running one, configuring it properly and making sure it is not fighting the theme or another plugin over titles, canonicals and product schema. If your store already has one that works, we keep it.

Products coming back into stock should stay live, marked as out of stock, with alternatives shown, because the page keeps its rankings. Products gone for good should redirect to the closest product or category rather than return a 404. Hiding out of stock items from the catalogue in WooCommerce settings does not remove their URLs, so it needs handling deliberately.

Yes. Speed on WooCommerce mostly comes down to hosting, caching, image formats and the plugins and scripts loading on each page. We measure Core Web Vitals on your product and category templates, fix what is slowing them, and test on staging before anything goes live.

We make them. Our developers build WooCommerce and WordPress sites, so template, schema, speed and redirect changes go into a child theme or custom plugin from our side, tested on staging and approved by you. If you have your own developer, we can hand them a specified, prioritised ticket list instead and check the result.

An administrator login for WordPress with your own named user, Search Console and GA4 access, and a staging site or permission to create one. For speed work we also need access to hosting or a contact at your host. Everything is done under accounts you own and can remove at any time.

Ask who makes the changes after the pitch, and whether they can work in WordPress and WooCommerce themselves or only recommend. Ask how they handle filters and product schema, what they report on, which should be organic revenue rather than rankings alone, and what results they can show with client names. A good WooCommerce SEO company will also tell you on the first call what it would fix first.

Yes. If you have someone in house, we can work as a WooCommerce SEO consultant: a one off audit and roadmap, a fixed set of fixes built and handed over, or a monthly advisory call with your team. Some stores use us as their WooCommerce SEO expert alongside their own marketer, taking the technical and category work while they run content.

Not for SEO alone. Neither platform ranks better by default, and a well run WooCommerce store can outrank a Shopify one. Move if the reasons are operational, such as hosting, maintenance or the apps you need, and plan the redirects carefully when you do. Our Shopify vs WooCommerce guide covers the decision, and we handle Shopify migrations with rankings protected.

No. WooCommerce SEO retainers run month to month. Give it three to six months to show in the numbers, but we keep clients through results, not a notice period. The audit is a fixed price for a set scope.

Jake Boase and Matthew Jones, the co-founders, run every account from Arundel, West Sussex, with our own developers making the changes on the store. Nothing is resold to a white label provider or outsourced offshore.

Yes, and it should. We swap search term and conversion data with them, so ads cover the WooCommerce terms you do not rank for yet and organic takes over the ones you do, instead of paying twice for the same clicks. Our eCommerce SEO page has a calculator that shows what those organic visits are worth at your numbers.